Heritage Exhibition
A contemporary exhibition concept that brings Shanghai culture, traditional crafts and participatory experiences together.
Project overview
Shanghai Great World provides the cultural setting for an exhibition approach rooted in the city's entertainment heritage. The concept connects traditional culture with contemporary visual language and the interests of younger audiences.
Craft stories, spatial experiences and interactive activities are brought into one visitor journey. The programme considers five ways to participate: food, cultural design, performance, learning and play.
The emphasis is on living heritage: giving audiences ways to encounter the skills, stories and materials behind traditional practices through direct participation.
Exhibitions, cultural storytelling and creative partnerships.
Cultural narratives, interactive displays and hands-on craft experiences.
Craft stories and visual content that connect heritage with new audiences.
Connecting artisans, designers and brands through creative collaborations.